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Exploring Business Opportunities
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Creating Your Business Opportunity
     
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Pricing Your Products or Services
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The Law: Making Sure Your Business Complies
Understanding Ownership and Business Entity Structures
Equipment, Supplies and Services for Your Business
Managing Your Time As A Business Owner
      
Getting Customers for Your Business
    
Ways to Find Customers
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Advertising Basics for Business
Direct Mail
Getting Paid: How to Handle Accounts Receivable
Accepting Credit Cards
     
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Equipment, Supplies and Services for Your Business 10

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How do I get and send email?

When you sign up for an ISP you'll get a chance to choose an email address. This address will consist of three parts: the name you choose, the symbol @, and the domain name of the site from which you got your email address. For instance, If your name is Jane and you choose the email name Jane123 and the domain you are sending the email from is YourISP.com, then your email address would be Jane123@YourISP.com. Give your complete email address to friends and business associates if you want them to send you mail.

You can test the email address to see if it's working by sending yourself email.
To send someone else email you have to know their email address. You put their email address in the "TO:" line of your email program. Fill in a subject line and write your message. Then press the SEND button in your email program to send it on its way.

What's a screen name?

A screen name is the term AOL uses to designate the first part of your email address (the part that comes before the @ symbol). When you are sending mail to another person who has an AOL address and you are using an AOL account, you don't need to include the @aol.com part of the email address.

Is email the same as a web site?

No. Email stands for electronic mail. It's a personal message sent from one individual to another, much like regular mail is sent from one individual to another. If you have a web site, you may have your electronic mail delivered to the web site, but you don't have to have your own web site to have an email address or get electronic mail. Internet Service Providers will set up a private electronic mail box for you as part of your Internet access.

What is an attachment?

An email attachment is a document, graphic, or other element (such as a mini program) that gets sent along with your email; in effect, it's like a little package pinned onto the email letter. Never open attachments that are sent to you by someone you don't know well. They sometimes contain viruses or trojans that can wipe out your computer system. So, be very careful opening attachments. Only open attachments when they are sent from people you know and when you are expecting that person to send you email with an attachment.

What's a web site?

A web site is a specific location on the web. Think of it as a house or building on a street. It could have one thing in it, or it could have many different nooks and crannies. The actual features depend on what the owner of the site wants to add.

Like a house or building, a web site has a unique address. The address is called a URL, which is short for Uniform Resource Locator. Most (but not all) web sites start with http://www and are followed by a period and the actual name of the site. Thus the URL for BusinessKnowHow.com is http://www.businessknowhow.com. Web site addresses are traditionally written in all lowercase letters.

Some web site names end in .com, others in .net, .org, .gov, or .mil. What do the different endings on web site names mean?

The endings are supposed to indicate the type of web site they are. The .com designation is supposed to indicate commercial services (and usually does); the .net was originally supposed to be used by networks; and the .org designation was originally to be used for nonprofit organizations. The .gov designation indicates a government web site in most cases, and a .mil ending indicates a military site. However, there seems to be no real restriction on the use of any of these. You do not have to be a nonprofit to use the .org extension to the domain name, and .net names are increasingly being used by businesses because all the good .com names have been used up.

In addition to those domain name endings which are common in the US, you may also see domain names ending in two letters. These are country designations usually. Thus, if you see a domain name ending in .CA, it's probably a Canadian domain and a domain ending in DE is probably a German domain.

TIP: Some companies buy up all versions of their domain name to prevent any other company from using it. Doing so is much cheaper than suing if someone tries to use your trademark as their web site name.

How can I find things on the Internet or on online services?

The best way to find things on the Internet is to use one of the major search engines to search for a phrase related to the information you want to locate. The top four search engines are Google.com, Yahoo.com, AOL.com and MSN.com. AOL uses search results from Google, and MSN uses search results from Yahoo at the time of this writing, but were developing their own search engine. Ask Jeeves and industry-specific websites are also good places to look for information on the web. Industry sites often have directories set up that can lead to sites that might otherwise be hard to find.

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